A fractional AI expert for small and medium businesses.

Hiring a senior AI leader full-time isn't realistic for most SMBs - and you don't need one full-time anyway. What you need is a direct line to someone who has actually shipped AI in production, ready for the questions, decisions, and direction that come up every week.

That's the retainer: on-call senior AI expertise, embedded with your team. You get strategic guidance, technical sanity-checks, vendor evaluations, hiring help, and hands-on direction - without the cost or commitment of a six-figure full-time hire.

You're not getting a generic AI consultant

Most fractional "AI advisors" are generalists. I'm a product, UX, and SaaS expert who happens to specialize in AI - with 18+ years of building real software and the last few years leading AI across systems generating $6B+ ARR. That combination matters: AI projects don't usually fail because the model is wrong. They fail because nobody designed for how people would actually use them. I close that gap.

What a retainer typically covers

• Weekly working sessions with you and your team.
• Async direction over Slack/email between sessions.
• Roadmap shaping: what to build, what to buy, what to skip.
• Vendor and tool evaluations - kept honest because I don't resell.
• Reviews of in-flight AI workflows, prompts, and automations.
• Coaching for your internal point-people so they level up too.

Fractional AI expert vs AI agency

An AI agency sells you a team, a statement of work, and a handoff. A fractional AI expert is one senior operator embedded with your leadership - faster decisions, no account managers, no reseller incentives. For most SMBs that's a better fit than an agency contract, especially early on.

Who this works best for

Founder-led businesses and SMB leadership teams who know AI matters but don't want to fumble through it alone. You want a senior sounding board and an extra pair of expert hands - not another agency contract or another junior account manager.